Scent to Use When Hosting an Open House?

When it comes to open houses, prioritizing visuals has become the most overrated advice. Anatomically, memories are primarily perceived half of the time based on their smell. In staging your home, it is not enough to make it look aesthetically pleasing to the eyes. Indulging the potential buyers’ sense of smell can help them be more attached to the home.

On the other hand, if you intend to increase your home’s value, you would want to have its scent match its appearance for your open house. Using the right scent can guarantee you a high possibility of closing a deal. In this article, we discuss how scents are used and what it does when we buy houses.

Depersonalize the Scent

It is a must for a selling house to depersonalize it. Depersonalizing it visually by general cleaning and making time to fix what needs to be repaired can earn you an A+ for buyer interest. Make sure to dust all around the house, especially wall art and centerpieces. Clean the upholstery, sofas, carpets, and rugs, with a strong vacuum cleaner (that you can learn more about before purchase) to ensure that you get rid of allergens and dust. Apart from the overall de-cluttering of your property, a fresh and clean scent is a good start for personalizing what kind of odor you want your home to possess. You don’t want to let a customized scent overlap with your original home scent, which often results in a foul odor.

Being able to clean your overall space, you are enabling the old scent your house had and depersonalizing it for the sake of making it more appealing to companies like Crawford Home Buyers and other potential buyers.

Scents You Must Try

There are a lot of scents that are suitable for open houses. You may opt to stick to one fragrance for the rest of your home’s days on the market (DOM) or interchange it depending on what season you are making a sale. Nonetheless, scents that mainly attract clients happen to be the autumn and herbal types.

Some prefer cinnamon as it has a solid yet sweet aroma that brings out a comfortable vibe to your home. There is something about cinnamon that can instantly remind your potential homeowners about a friendly and warm morning (or evening) sitting on the couch. At the same time, they bond over movies or talk to one another. This atmosphere creates an illusion of wanting the home for themselves and leaves them with their imagination of the interiors.

Another scent on the list is pine. A pine tree smell specifically targets a vast population in the real estate market due to its refreshing and nature-like scent. Given the worldwide crisis, many home hunters have been particular about owning any decor that can remind them about nature.


Scents play a crucial role in the decision-making of your clients. It is responsible for making the property a sense of attachment and longing. Something about a specific aroma can ultimately bring you to a whole lot of memories that can quickly add appeal when hosting open houses.